What technological developments could have consequences for the market definition and the future competitive strength of the company?
How are the effectiveness of research and development resources measured in terms op company profits and the growth of market share?
What knowledge needs to be developed within or for the company, given the technological developments on the one hand and the objectives and strategies of the company on the other hand? In what way should this knowledge pool be realized? Should this be done through in-house research or through cooperation with suppliers, customers or public knowledge centres? How can the knowledge function best be connected to other business functions, such as strategy, marketing and production?
What processes lead to a dominating technology in the market?
How will finalized innovation projects be implemented, i.e. how will existing knowledge be used in new activities, like new company operations or as new businesses?
Research focuses on the fields of innovation management, entrepreneurship and strategy, all taken from a business perspective.
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